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AirMail | July 2012

A Measured Response to Risk

Good message from William Voss (see, “SMS Reconsidered”).

With the proliferation of consultants, computerized tracking systems and self-proclaimed experts, we seem to have lost sight of the simple goal of an SMS: to reduce risk to its lowest possible level. Of course, getting there is the art form; I would suggest that minimalist art techniques should be employed.

“If you can’t measure it, you can’t manage it” is what I learned through training and experience — it has served me well through several careers. But, what to measure? Perhaps the most important item in your four-step approach is how do you know the likely cause of your next potential accident? Or, perhaps, what items should we measure?

I find that many SMS-practicing operators fail to set forth a proper set of goals/objectives for their SMS. Merely stating t…

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